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The whole program is conducted by a team of experienced Entrepreneurs, Academics and Investors, from Brazil's most renowed institutions, who trully understand the dynamics of your industry and are willing to share their knowledge to help you expand your own business to Brazil . 

      Claudio Nasajon

  • Founder & CEO of Nasajon Sistemas, a 30 year software company among the 150 Brazil's largest IT organizations.
  • Business investor, with partnership in more than 10 IT companies in mobile, software and e-commerce sectors.
  • Author of 6 books in Sales and Marketing (some of them ranked in Brazil's best-seller list).
  • Engineer (UERJ) and Master in Marketing (PUC-Rio).
  • Extension in Strategy & Business Innovation (Wharton School of Management, University of Pennsylvania).
  • Professor of Business Planning at PUC-Rio.
  • President of the Small Business Council of the Commerce Associaton of Rio de Janeiro.

      Sandra Korman Dib

  • PhD in Social Psychology at the Psychology Institute of the UFRJ. 
  • Master in Social Psychology also by the Institute of Psychology of UFRJ
  • Professor of Life Planning Professional discipline at PUC-Rio
  • Consultant of Genesis Institue, PUC-Rio's Incubator - since 2000 
  • Manager of Quality in Education at the Graduate School of Communication at the Federal University of Rio de Janeiro (since 1989). 
  • Coordinator of the Research Group on Life Planning Training - Teaching Entrepreneurship - and Construction Program of Entrepreneurial Ambience at CAEMP.  

       Sergio Yates 

  • Member of the Selection Commitee of PUC-Rio's Business Incubator and member of the Advisory Board of multiple startups.
  • Co-founder and COO of the IT Consulting and Training Company
  • Extensive Start-up experience in launching large scale operations for sales and distribution of consumer goods for Pepsico in Brazil
  • Expert in Business Deveolpment, Strategic Planning and Project Management. 
  • Professor of Business Planning at the Pontifical Catholic University of Rio de Janeiro
  • MBA in Innovation and Entrepreneurship at PUC Rio
  • Visiting Professor of several graduate programs in Brazilian universities, including FGV Management, University of the Amazon and University Candido Mendes, in which he taughts different disciplines related to entrepreneurship, business planning and strategic development.
  • M.Sc. from FGV EBAPE, post-graduate degree in Financial Management from FGV-EPGE, graduated in Marketing and Data Processing at PUC-Rio and extension in New Business Development at Harvard Business School.
  • His articles have been presented at conferences in Brazil and abroad, focusing on strategy, planning and new business development.